About the 25sec. Project

25sec. is a time based series of portraits about goal settings: representatives from different artistic and scientific contexts give a 25-second statement outlining their professional goals: a goal is a positive action in the nearer future, a dream, a vision or utopia...

The 25sec. project realisation is based on a research through the hierarchy of a scene and context. In collaboration with a local curator and network, we invite a cross-section of participants from diverse levels of institutional and independent contexts. The participants can employ an object that refers to their goal, vision for the future or utopia to support their 25-second statement.

25sec.-Berlin Trailer (2003)

At the centre of the 25sec. project stands each individual statement and portrait, which we assemble into a precisely choreographed sequence of all the portraits recorded.

The 25sec. project is a process-oriented, temporary social sculpture that already manifests itself in the exploration of the question and becomes active through the exchange and discussion of their goals with the others.

The course of the project process already begins before the shooting date for the statements. Because the simple seeming question about goals as a positive action in the nearer future not only provides space for critical self-assessment, dreams, visions and utopias, but also involves the backgrounds and contexts of each individual project participant and his/her individual horizon of experience.

In long sight the 25sec. project leads to a growing network and portrait about a moment in a time about individual goals, and reflects local artistic structures and global action scopes across the operating cultural systems.

In 2003 we started the project '25sec.-'. After completing '25sec.-Berlin' in 2003 and '25sec.-Toronto' in 2006-2007 we began with the production process of two new projects: '25sec.-Taipei' in 2008-2009 Taipei/Taiwan, and ’25sec.-Structures’, Club Transmediale in 2009-2010. Furthermore '25sec.-Ekaterinburg' is in preparation.

Premiere exhibitions of 25sec.-installations include: 25sec.-STRUCTURES in OVERLAP – Sound & Other Media, curated by Club Transmediale, CTM.10 at HBC Berlin (2010); 25sec.-TAIPEI in: WHOSE EXHIBITION IS THIS? curated by Fang-wei Chang, Taipei Fine Arts Museum, Taiwan (2009); 25sec.-TORONTO, curated by Rhonda Corvese, PREFIX. ICA – Institute of Contemporay Art Toronto, Canada (2007) and 25sec.-BERLIN, curated by Rüdiger Lange, at guestroom/ loop-raum für aktuelle kunst, Berlin (2003). Exhibitions of 25sec.-projects include STRUCTURES: Backing up Independent Audio-Visual Cultures. Curated by CTM.09. Kunstraum Kreuzberg /Bethanien, Berlin (2009); GOOD GANGSTERS in Town, curated by Esther Lu/Taipei & Adnan Yildiz/Istanbul, TFAM–Taipei Fine Arts Museum Taiwan (2008); 25sec./PROLOG, curated by Alisa Prudnikova, NCCA–National Center of Contemporary Art in cooperation with art gallery Ekaterinburg, Russia (2007). Co-lab presentations in exhibitions include 'Parallel Times', organized by Jill Yang, TAV Gallery, Taipei/Taiwan (2008); 'Let's Stay Together' – The DAKE Permanent Collection, Toronto (2007); DIAMOND LIFE.PUBLIC_SPACES, curated by Daniel Borins, DRAKE Hotel, Toronto (2006); '25sec.-screening', Kino Hall, Goethe-Institute Toronto (2006); 'Vokietjos Video Menas' at INTRO gallery, organized by Irmtraut Hubatsch/Goethe-Institute Vilnius – in cooperation with Academy of Fine Arts and CAC Vilnius, Lithuania (2004); 'Artists and Curators', A.M. and Eva Schmidt, Academy of Fine Arts Munich (2003); 'Time Based', curated by Eva Schmidt, GAK –Gesellschaft für aktuelle Kunst in Bremen (2003); '25sec./ special project - afb bibliotek', curated by Sabrina van der Ley, artforum Berlin (2003); 'OneFineDay – in Berlin', 'OneFineDay – in Sydney'..., Australia (2002); ’Artists and Software’, organized by Anthony Huberman. Taipei Theater, Rockefeller Center New York (2001); 'levels#1: 'P.O.P – Punkt.Ort.Position' (P.O.P – Point.Place.Position), curated by Ute Tischler, Galerie parkhaus Berlin (2001); 'Lecture-Lounge – vol.01+02', initiated and formatted by us, coordinated by Cesare Pietroiusti/realized by all of us at the ISP and invited participants, P.S.1–ICA /Clocktower Gallery in NYC (2001). 'INTROGROUP'/ Pavillon der Volksbühne/ SocialSpaces Berlin at HybridWorkSpace, Documenta X, Kassel (1997), and DiaLog-In by Angelika Middendorf with X guests = Log-In I-X at Pavillon der Volksbühne Berlin (1997).